What is Flagship?

Flagship is the University of Arkansas’ all-encompassing solution to enable Arkansas student-athletes to fully capitalize on Name, Image and Likeness (NIL) as permitted by the NCAA on July 1, 2021.

The Office of Athlete Brand Development equips Razorback student-athletes with the education and resources necessary to maximize opportunities related to his/her name, image and likeness (NIL).

Through the Flagship program, Razorback student-athletes will understand:

● Name, Image and Likeness legislation
● Personal Branding
● Entrepreneurship Basics
● Business Skills
● Public Speaking/Storytelling

Partnerships include:

Sam M. Walton College of Business, University of Arkansas
Office of Entrepreneurship and Innovation, University of Arkansas
NOCAP Sports

The University of Arkansas was the first athletic department in the nation to hire a senior level administrator to specifically oversee student-athlete brand development.

Terry Prentice – Senior Associate Athletics Director – Athlete Brand Development & Inclusive Excellence
o Email: tprentic@uark.edu
o Phone: 479-396-8906
o Twitter: @TerryPrentice

Sydney McGlone – Athlete Brand Development Coordinator
o Email: semcglon@uark.edu
o Twitter: @SMcGlone97 

Lauren Hawkins – Graduate Assistant
o Email: lh059@uark.edu
o Twitter: @laurensidney_