Rochelle promoted to assistant athletic director

FAYETTEVILLE – Sean Rochelle becomes assistant athletic director for development for the University of Arkansas Women’s Athletics Department, Women’s Athletics Director Bev Lewis announced today.

“Sean has made a great impact on our fundraising and development activities since joining the department,” Lewis said. “He is very deserving of the promotion.”

Rochelle joined the department in February this year as the Director of Development, and has focused his initial effort on bringing in several significant gifts toward the construction of Lady’Back Yard, the new softball facility for Women’s Athletics.

A former associate director for corporate and foundation relations at the University of Arkansas, Rochelle oversees the Lady Razorback Foundation and coordinates other outreach activities.

Prior to Arkansas, Rochelle spent the past five years at Azusa Pacific where he was the chair of the department of exercise and sport science. A two-time academic all-America quarterback at Arkansas-Monticello, Rochelle was recently inducted into the UAM Sports Hall of Fame.

Before shifting to an academic and administrative career, Rochelle served as a graduate assistant football coach at UA and Clemson and an assistant coach at UAM and APU. He earned his bachelor’s degree from UAM, then received his masters in 1989 and his Ed.D. in 1999 at UA. Rochelle and his wife, Caroline, have one daughters, Abigail, and are expecting their second child this month.